Creattica Daily are reporting today that Pepsi are apparently planning a re-design of their branding (including packaging design) for Pepsi Cola as well as a few of their other soft drinks. I for one quite like it. It's not as good as it could have been however it's not what you would expect from a soft drink company with such a long history. I really think (for once) it helps them seperate their brand from Coke. Whats everyone elses thoughts?