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Logo stress. How do you brand "Nothing"

Discussion in 'Logo Design & Brand Identity Forum:' started by Calvin_T, Feb 28, 2009.

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  1. Calvin_T

    Calvin_T Member

    Having a bit of trouble defining the characteristics of a concept.

    "Nothing" is the name
    A community for sharing ideas, concepts, images and words "about" nothing.

    This thread has the potential to go way off topic as whenever i mention the topic people tend to go off into their own world.

    The question is how do you break through the plateau when it comes to designers block logo wise?

    Been trying so hard to think laterally but how do you define / develop a symbol for something that is characterless?

    6 pages of logo sketches and nothing worthy. Some of them could work but would be no more interesting to look at than word art :down:

    I'm avoiding "black holes" and black in general.
    Don't like churning out the obvious.

    What techniques do you guys use to get to that next level of thinking?


  2. how about a black outline box with the words nothing written in the bottom right corner? OR just the n. ?
  3. Gaz

    Gaz Member

    Ahh I hate it when I can't think. A little fact for you though. It's actually impossible to do nothing.
  4. Calvin_T

    Calvin_T Member

    Ok the Word nothing is a concept.
    Boiling it down nothing is always something.
    A lot of people that have tackled this have come up with the same "nothing is nothing maaaannn"

    Removing pictures from frames and taking pictures of the sky is not what i would class as nothing.

    This nothing brand is technically something as it involves EVERYTHING that nothing is.

    Great philosophies about nothing so on and so forth.


    Basically a Community called nothing.
  5. how about a large lowercase n with just a full stop after it? make it bold and in dark grey.
  6. scotty

    scotty Well-Known Member

    When I'm stuck I stick it into Google and see what images it turns up taking notes of anything that jumps to mind.
    I think you have a very good reason for taking a minimalist approach.:)
    How about a nice light sans serif that fades into the background or a thought bubble with the text inside it as in thinking of nothing.
  7. Calvin_T

    Calvin_T Member

    1 2
    These 3 links are examples of the feel that im goin for, not quite web 2.0 but better than your local garden centre's logo.

    but maybe an "n." is best.

    just a bit hard to generate a book forum and webspace based on the minimalist idea
  8. hi mate, as requested, here are my take on the "nothing" design :)
  9. Calvin_T

    Calvin_T Member

    @chrismitchell erm there are no links or anything?
  10. scotty

    scotty Well-Known Member

  11. Calvin_T

    Calvin_T Member

    Yea that would be creative lol
    Some real out of the box thinking.
  12. that didn't quite work did it :(

    i think that is another bug to let Apple know about for Safari 4 :p
  13. i've emailed it to you instead Calvin :)
  14. Calvin_T

    Calvin_T Member

    This is prob the 1 i'm gonna go with. Really wanna put this to bed. Gonna pull up a few more fonts for the word nothing and work on positions.

    But initially how does it feel to you guys?

    The inner arc of the n is meant to be a door way kind of into this community. Was going to have a welcome matt outside it but i looked a little cluttered.

    It's not meant to be too serious. nothing is going to be a fun creative community to share and learn.

    Purple apparently is to reflect intelligence so i incorporated that.
    Not sure wether to have the n as a mark or as part of the word.

    @chrismitchell Thanks for the input dude,
  15. Glad to help Calvin :D
  16. Xenonsoft

    Xenonsoft Active Member

    Very late, but this is my take on it.

  17. berry

    berry Active Member

    Luuuuuuuurve that one.!

    That does it for me. Send him a bill
  18. Xenonsoft

    Xenonsoft Active Member

    Aww, a nice comment from Berry! That's made my day :D
  19. I think that was a lot nicer than what I came up with Fred :) good on ya mate :D
  20. Xenonsoft

    Xenonsoft Active Member

    Cheers Chris :)

    I wonder if I can put that in my portfolio..
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