KPIs for Graphic Designers


ash

Member
Hi all,

I hope this is the right place to post this. I have been working in a mid size company for the past year as an in-house designer/Marketing Associate. Recently the business changed ownership and they introduced all these new methods to measure employees. I have managed to get to grip with most of the but am really struggling with KPIs (Key Performance Index). I can come up with some for the marketing side of things like:
Estimated vs. Actual Project Budget
Website Statistics, like Bounce Rates, Event Actions, Session Duration etc.
Campaign Performance Metrics etc.

I am however completely thrown when setting these KPIs for the designer part. Has anyone any experience on what to measure apart from time and money? When going through the internet the main focus seems to be on creative team.

Any help would be highly appreciated !! :)
 

Levi

Moderator
Staff member
2 second google...


Both look relevant to me but as I'm freelance I have zero need for them :)
 

ash

Member
2 second google...


Both look relevant to me but as I'm freelance I have zero need for them :)

Hi Levi,

thank you for the speedy reply! I already have been trough these, they are interesting and well written, but not really helpful.
 

fisicx

Active Member
1. Respond to design requests within 24 hours
2. Produce initial drafts with 72 hours of acceptance
3. Respond to review comment within 24 hours
3. Deliver complete document before agreed completion date/time
 
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