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Business card dilemma-2 brands on 1 card.How?

Discussion in 'Printing & Print Design Forum:' started by valerie, Sep 13, 2012.

  1. valerie

    valerie New Member

    Hello everyone,

    I am new on this forum and I need help from the experts. I have a company which I just started 2 new fashion labels, Label A and Label B. How do I design my business cards to show 2 brands? I already have a business card for label A (the label I started first) and sometimes I used this card but it is not appropriate for someone I am selling Label B to.

    So should I just put my company name on it? And below shows the 2 brands? How does it work? Also, there is 2 addresses for Label B. The production office (where garments are made) and the sales office (which is my home address really).

    Any help will be greatly appreciated!
     
  2. Katedesign

    Katedesign Well-Known Member

    Use the back...
     
  3. Edgeways

    Edgeways New Member

    If label A really is so inappropriate for your Label B customers (i.e. knowing that you make Label A products might put them off buying Label B items), you might want to consider having entirely separate business cards.
     
  4. SWATTDesign

    SWATTDesign Member

    Both Katedesign and Edgeways have valid points - it sort of depends on the relationship between your two labels. If they both appeal to similar target audiences then it makes sense to have them on the one card - maybe one brand per side with a common footer that's your overall "corporate" branding.

    If they are worlds appart then might be best to go with Edgeways' suggestion and do 2 separate cards.

    Hope that helps :icon_biggrin:
     
  5. valerie

    valerie New Member

    Thanks all! I attend tradeshows and exhibitions a bit to sell the 2 collections and basically I always will show both collections together at tradeshows. So if someone is interested in both collections, do I give both cards? Also, note that I don't have email address for Label B (yet) and I need to get cards done quickly. So all mails right now goes to Label A. Both brands are new. Quite confused to be honest. And if I give both cards, will it seems a bit too much..?

     
  6. Stationery Direct

    Stationery Direct Administrator Staff Member

  7. SWATTDesign

    SWATTDesign Member

    I think if that's the case, and it where me, I'd do up one card that is you as a company on one side and then the other side split into your two labels.
     
  8. Edgeways

    Edgeways New Member

    It sounds like you need one overall brand to tie your two labels together.
     
  9. thomas

    thomas New Member

    Get as many cards printed as possible :icon_biggrin:
     
  10. Dave L

    Dave L Well-Known Member

    One business card with the parent identity and two email addresses: labela@... and labelb@...

    Loads of options, really.
     
  11. bigdave

    bigdave Moderator Staff Member

    If you wanted something a bit quirky what about having the cards perforated? Business A on one half business B on the other then on the back you could perhaps have a parent logo that is complete when the two halves are reunited?
     
  12. spottypenguin

    spottypenguin Active Member

    ....or get folded business cards, showcase A & B on each part?
     

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