Watch it Shred Logo

jHouse

jHouse

Senior Member
Original:

aztp


My redesign:

8bq9


I used Impact and manually destroyed in Illustrator.

This is primarily going up on web banners.

Let me know your thoughts.
 
a vast improvement on the original.. very "cutting edge" if you pardon the pun.
 
Some parts of the text are giving me the impression of "this was fixed; it's unnatural". In particular these underlined letters: Bits & Pieces
My guess would be because some of those lines seem to be parallel or they line up too perfectly. Or am I just being silly?

But it's a massive improvement on the old logo (I'm trying to figure out the idea behind that one :p). Oh, should the SSI be something anyone could figure out?
 
I've tried this sort of process before, and the best thing has always been a printer and a pair of scissors!

The lines get a little more un-even when you just hack at it. A million times better than the original!
 
Onartis said:
Some parts of the text are giving me the impression of "this was fixed; it's unnatural". In particular these underlined letters: Bits & Pieces
My guess would be because some of those lines seem to be parallel or they line up too perfectly. Or am I just being silly?

But it's a massive improvement on the old logo (I'm trying to figure out the idea behind that one :p). Oh, should the SSI be something anyone could figure out?
Click to expand...

Of course its unnatural. They shred cars / torpedos / bowling bowls ANYTHING! haha.

SSI is just their name.
 
I think Onartis means the pieces that are flying out are bigger than the breaks/gaps left behind, so in that way could look a bit strange? Big improvement on original though, out of interest what is it the company/product actually does? I have an idea but just wanted to know for sure... :)
 
Greg said:
I think Onartis means the pieces that are flying out are bigger than the breaks/gaps left behind, so in that way could look a bit strange? Big improvement on original though, out of interest what is it the company/product actually does? I have an idea but just wanted to know for sure... :)
Click to expand...

They design and engineer shredding machines. You can shred...ANYTHING.

Check out their videos at: http://www.ssiworld.com/watch/watch-en.htm
 
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