pcbranding
Member
Hi, I've been scanning the various business/design forums and noticed that there is a lot of cross-promotion of new/startout designers that want to build up their folios by offering FREE design.
As much as I understand the reason, I have noticed that those pushing these new designers are in fact linked to printing companies, who ultimately get something out of the design process via the print work.
My question is, is this really ethical? (Perhaps ethical isn't the right word, but I'm sure you understand.) After all, how can established, experienced designers attempt to attract new work when new clients are being tempted into getting their work done for FREE?
Ultimately these new designers will want to start earning money once they are established and will then feel the impact of such offers on their business.
I know this is probably hugely contentious, but what are your thoughts?
As much as I understand the reason, I have noticed that those pushing these new designers are in fact linked to printing companies, who ultimately get something out of the design process via the print work.
My question is, is this really ethical? (Perhaps ethical isn't the right word, but I'm sure you understand.) After all, how can established, experienced designers attempt to attract new work when new clients are being tempted into getting their work done for FREE?
Ultimately these new designers will want to start earning money once they are established and will then feel the impact of such offers on their business.
I know this is probably hugely contentious, but what are your thoughts?