Hi Mike now I have some time lets look at some code improvements and their benefits to you.
First off add the dir attribute to your html tag so ~
<html xmlns="http://www.w3.org/1999/xhtml" xml:lang="en" lang="en" dir="ltr">
As that tells user agents which direction your text is meant to be read from, in this case left to right (ltr).
Add the content encoding meta, so user agents know how to show special characters correctly, to the head of the page ~
<meta http-equiv="Content-Type" content="text/html;charset=utf-8" />
I would change your logo to say the same as your title element TBH.
Mike Buttery ~ Graphic designer based in Blackpool,
then change your alt attribute on the logo image to match, otherwise that will give you no benefit in the search engines, and as the image will say 1 thing and the alt attribute another you will be giving 1 content to users and another to the search engines which is technically a technique called cloaking and is not a good thing. Also accessibility conventions (AC) say if the image says 1 thing, unless it is decorative, the alt attribute should say the same thing as well.
Within the HTML though the logo
on your home page should be in a H1 tag so to tell the search engines your main keywords. So change it to this ~
<div class="logo"><h1><img src="img/newlogo.jpg" alt="Mike Buttery - Freelance graphic designer based in Blackpool" /></h1></div>
Again that will seriously help the search engines rank your page much more efficiently.
But only change the
based in part if you change the image. The image change will also clarify to your site visitor where you are based from a much quicker time, and if they are looking for graphic designers in Blackpool then they know they are on the right portfolio once they get off the SERPs.
This alt attribute needs to be changed to ~
<img src="img/phoneoff.gif" alt="Phone 07794 885448" />
Otherwise I suppose you could be breaking the disability discrimination act, but how will ppl who use user agents other than 1's with a GUI know how to phone you. Small change big benefits IMO.
Also that is what that image says again going back to the fact that it is technically cloaking, and also going back to AC, that is what the image says.
Also do the same for the email attribute as again that alt attribute and image text don't match TBH, and they should.
You main heading for the page graphically ~
Tasty and versatile design just has it's alt attribute set to
butter..... Now again bringing in cloaking and AC
. It should say the same. However if it did say the same it would make no sense from anyone listening to the code TBH, it's got no Search engine value so I would class it as decorative and just leave it blank.I suppose some1 could make the case to change it to Tasty and versatile design as that is what it says, but if it's blank you wont get in trouble with the search engines and if some1 with out a GUI reads it well it wont make sense with the surrounding copy so I would just remove it and leave the attribute blank.
I would change this line in your copy to ~
<b>I'm a versatile graphic designer based in Blackpool,</b>
That does 3 things.
1. By bolding it you make it more readable as ppl tend to skim read on-line. Therefore by setting it apart from the rest, makes it stand out more.
2. It again clafiy's to both potential clients and the search engines where you are based, and the b tag IMO still has value, so as it does you need to add the right keywords in their.
3. Sounds correct, not as if you are writing for the search engines.
The sales pitch image, is a heading, so is your featured projects image, so technically should be placed in a H2 tag, also I would change it to
About me TBH, IMO sounds more friendly, but if you do, remember to change the alt attribute.
For the last 6 years I have worked as a graphic designer
I take it you are no longer working as a graphic designer as that's written in the past tense as in that is what I used to do, but not now?

If you are still a graphic designer I would personally re-word it to ~
For the last 6 years I have
been work
ing as a graphic designer, as that clarify's that you still are.
Again I would look at bolding this ~
....working on a variety of projects with companies across the UK
As that is a selling point and you want it to stand out more TBH.
You could always use a darker shade of grey if black becomes to overpowering. #666 maybe.
Again the image available to work does not say
Email Mike To Discuss Work
So the alt attribute shouldn't either TBH. Again technically cloaking and breaking AC.
Again you don't need the view in the alt attributes on your featured work as that is not what the image says and if a user on a none GUI interface would hear or read it it would not make that much difference.
Aren't the
Bar19, and
Broadway Publishing Ltd, registered trademarks in which the correct encoding is ~ ® which will give you the nice R in a circle.
But yeah I do like that butter image fella.
Hope it helps,
Jaz
Key:
Blue ~ XHTML