br3n
Senior Member
Greg said:Matt I agree with your points, and it is important to distinguish between a logo and a brand
New task then, Find a great logo associated with a crap brand.
Greg said:Matt I agree with your points, and it is important to distinguish between a logo and a brand
Greg said:If I had to chose in terms of a logo standing out on its own I would have to say Nike, who doesn't recognize that logo and what it represents?
vodkalondon said:As for my personal favorites (and thinking about situations when good logo equals good branding),
Berry said:Good logo can't = Good branding. It's two completely different things and disciplines.
That's like saying No1. record = Good record. Thankyou Mr Blobby and Cliff Richards Millennium Prayer. Brand is the most overused word in the past 10 years and the also most misunderstood.
vodkalondon said:Exactly what I'm talking about. That's probably my written English being not quite up to this board's standards.
Berry said:...........cool.
rossnorthernunion said:Has no one mentioned ebay or google yet?
These are two incredibly bad logos - that millions of people use everyday - and have hardly changed since they were launched in the early days of the world wide web
Still there - instantly recognisable - great?
rossnorthernunion said:Has no one mentioned ebay or google yet?
Greg said:You're right it is!
So what's that utter domination of the search market down to...
certainly not a good logo...
good branding?...
a good name?...
or just an old fashioned good product/service/business model?
rossnorthernunion said:It seems we all accept the google logo.
We all google - i'm sure the word google is on its way to replacing the word 'search'
- need an answer? I'll google it!
Googling, Googled, Goolies - it's accepted in language just as we all seem to accept the logo.
Berry said:They say once Comedians use a brand name in an act, then it's 'made'
Greg said:So Berry, what came first Dime Bar or Armadillo Creative?