I don't like it personaly, it doesn't excite me much. That doesn't mean it's a poor typeface though. It might work well for a corporate client that wants a modernist feel with a little edge. I like expression and most coporate clients aren't very expressive (say an acounting firm, they prefer logic to emotion) so they like things like this but I'm not too sure about it, although I quite like the rounded square form it has.