bigdave
Well-Known Member
My employer uses an online quiz as a way of generating leads. The page layout for the quiz is pretty boring and the quiz itself is fairly un-engaging (a never ending cycle of radio buttons and drop downs). The marketing guys have asked me to begin researching how we can 'liven up' the quiz page to engage more users. My initial thought was to restyle the existing page but the marketing team are keen on a whole new style of quiz/game.
I'm trying to look for some really creative ways of engaging users but it seems to be a really difficult thing to research as any search term with the word 'quiz' in it returns a never ending stream of crap online quizzes with titles such as "How creative are you" or "When will you get engaged"... (a peril of the facebook age).
Can anyone offer any help or links to new ways of livening up whats is essentially a data collection exercise.
Ta
I'm trying to look for some really creative ways of engaging users but it seems to be a really difficult thing to research as any search term with the word 'quiz' in it returns a never ending stream of crap online quizzes with titles such as "How creative are you" or "When will you get engaged"... (a peril of the facebook age).
Can anyone offer any help or links to new ways of livening up whats is essentially a data collection exercise.
Ta
