Couple of Logo types

[Indiejim]

Very simple tbh.. Was just wondering thoughts :icon_biggrin::icon_blushing:

 

[squeezee]

I prefer the bottom one, not sure about the top?

 

[Esh]

The second one is the better of the two IMO :icon_smile:

 

[Stationery Direct]

The crown doesn't work in my opinion, looks like it has just been stuck on top.

 

[Mattie7777]

Try aligning the 'Creations' to the left, may look a little cleaner...

 

[SparkCreative]

lose the wiggly blue line. It doesn't look good and adds nothing the communication. I personally don't mind the crown, but I agree it would look better ranged left.

 

[linziloop]

I'm going to go against what everyone else has said so far and say I much prefer the 1st option :icon_biggrin:

I like the additional colour the squiggly line brings but I'm not sure what the squiggly line is really doing, what it is, or how it is relevant to the company or design.

 

[sthomas]

I'd prefer the second version and would also lose the wiggly line.

 

[squeezee]

do we get a vote and should it be under First-past-the-post or AV :icon_wink:

 

[Kai16]

I actually like the first one better xD although I would also get rid of the blue squiggly line. Maybe make the C the same size as the I though? Then you could possibly separate the crown from the I and put it above the two letters? Just a thought =)

 

[Minuteman Press]

Lose the squigle line. Increase space between top and bottom words.

Crown needs work.

 

[squeezee]

I quite like the squiggle, otherwise it looks like a rebrand for the Dept. of Trade & Industry?

 

[Dave L]

The title and that squiggly line make you look like an IVF lab. I don't dislike the rest, other than to echo Minuteman's bit about the spacing.

 

[bigdave]

With the first one my worry would be that the I is a bit too challenging. On first glance the capital I looks like a lowercase l which will only lead to confusion.

On both, I enjoy the injection of colour that the squiggle adds but am not sure what the squiggle itself is there for? Maybe lose the squiggle, add that colour to the crown and lift it away from the top of the I?

With the second one, the first m and the uppercase C run into each other. The tittle on the i looks uncomfortable, as though its there by mistake.

 

[Ian Bonner]

Prefer the second one but they need a bit of work on the kerning in addition to the other comments.