Branding advice

makecomms

New Member
Hi I am working on a branding project for a Organic Bakery, wanted some advice. I have produced a logo, but the client felt it was too traditional and wanted something a little modern , which was inline with their values. UI have produced some additional logos with variations, but just wanted to know what people thought, or any advice.

The ones above the line are the original logos, and below the line are the revised ones I am working on. They are mainly based around a wheat symbol. Currently in B&W will add colour to a few selected versions.

Any feedback welcome, thanks.
 

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Wardy

Well-Known Member
First impressions are that all the new ones look basically the same - similar fonts and shapes.

They don't really say modern and organic to me. You need to think more rustic and trendy, for want of a better word.
 

Wardy

Well-Known Member
Think quirky, friendly, home-made. Maybe try hand-drawn fonts, or slightly grungy, definitely try lower case.

Would it look better with a big 'True', followed by Organic Bakery?
 
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