BA in Graphics + MA in Marketing & Brand Management?

Luke Davies

New Member
Hi all,

I'm a graphic design student who'll be graduating this summer. I'm looking at doing a Masters in Marketing & Brand Management (or similar) upon graduating.

I have been in contact with a few lecturers from various universities to discuss courses, and I'm just wondering if a Graphics BA and an MA in Marketing and Brand Management would be a good combination. I want to do an MA in something more business related, but I have doubts over the fact that I don't have a BA in Marketing (or previous experience).

Would employers see a BA in Graphics and an MA in Marketing and Brand Management as a good combination? From what I've heard it seems as though it would be..

Thanks in advance,
To be honest, as long as you have a good portfolio, degrees don't make a lot of difference. (in my experience)

Thanks for the replies. I should have made it more clear – if I was to go into the field of Marketing after the Masters, would people see the BA in Graphics as being valuable alongside the Marketing MA, i.e do they compliment eachother?

I would worry about bringing in a marketing manager with a design background. I think it might end up a blurred role where you would want to be designing when I wanted you to be pulling in nice boring market research and data. Thats just me though, others would possibly see your qualifications as a real plus. And if you were a fantastic designer as well as a marketing guru then you should possibly look at setting up a studio with some people you have worked closely with or something, it's how some of the best studios around were formed.