Tom Sound
Active Member
HippySunshine said:It sucks and its boring and its pointless.
Sums up Argos perfectly then, a job well done :up:
HippySunshine said:It sucks and its boring and its pointless.
Berry said:Questions to consider students.........
1. Why has Argos rebranded?
2. What was the objective?
3. Why spend that much money on a rebrand? - is it to make the company attractive to potential buyers?
4. It's not about liking logo's........
5. The question is not if you like the new rebrand, but why we have it.......
Berry said:My guess it's the thick end of £30m+
That can only be of value to a potential sale value.
Expect new owners.
br3n said:Maybe theyve had the management consultants in...
br3n said:how does spending 30m on rebranding add value to a company to sell it?