ok taking everything on board I cam up with this. I didnt want to do the obv banana or cow, to avoid cartoon aesthetics. So I looked deeper into the design of a cow i.e skeleton. I then made the horns out of bananas, and outlined it to make a versatile icon. I know its rough round the edges and...
brainstorm the companies industry, name, services, feel (formal/quirky). Once you have done that brainstorm off those results until you find a selection of topics you find interesting. Write those topics down, and bullet point visual references and go from there.
As some of you good people may have read, im having a serious creative block with my new businesses branding. As my freelancing logo didnt really have any visual ref I designed that no prob. As there is so much riding on this, im drawing a blank and think I need to be an outsider looking in...
the concept behind it was:
Joe public is starting up a company wants good quality branding. He looks through the yellow pages, at a list of design companies. With no logo or description to go off just plain font and a list of names he has to go by that. He sees for example 'p.k logic media...
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