Hey guys,
I'm new here so might as well give a bit of background. I work at a decent sized architectural practice (~120 people) and am a 3D visualiser, specialising in photorealistic imagery.
Quite a few years ago we merged with another company and underwent a re-branding exercise with new Logo's, website etc. I can't help but feel that all of this now looks out of date (especially the website).
I know full well that this will be something that is put off until it really has to be addressed, so have taken it upon myself to look into updating the branding/logo/website as I'm fairly adept at all the adobe suite, and I like to think I have an eye for things given that I am paid to make pretty pictures. This may prove to be wrong, of course.
The more I look into what I need to do, the more I feel that we need a corporate branding kit/guidelines/style guide that all staff can use, with various template files for different documents etc.
What would you guys say the starting point should be, and how long might something like this take? Our current website (and logo) is here: www.robertslimbrick.com - I think you'll agree it is dated. Any obvious pitfalls to avoid?
Any and all suggestions are welcome. I have attached my ideas for a logo update.
I'm new here so might as well give a bit of background. I work at a decent sized architectural practice (~120 people) and am a 3D visualiser, specialising in photorealistic imagery.
Quite a few years ago we merged with another company and underwent a re-branding exercise with new Logo's, website etc. I can't help but feel that all of this now looks out of date (especially the website).
I know full well that this will be something that is put off until it really has to be addressed, so have taken it upon myself to look into updating the branding/logo/website as I'm fairly adept at all the adobe suite, and I like to think I have an eye for things given that I am paid to make pretty pictures. This may prove to be wrong, of course.
The more I look into what I need to do, the more I feel that we need a corporate branding kit/guidelines/style guide that all staff can use, with various template files for different documents etc.
What would you guys say the starting point should be, and how long might something like this take? Our current website (and logo) is here: www.robertslimbrick.com - I think you'll agree it is dated. Any obvious pitfalls to avoid?
Any and all suggestions are welcome. I have attached my ideas for a logo update.