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Which logo do you prefer

Discussion in 'Graphic Design & Logo Design Critique:' started by knightwebs, Sep 10, 2014.

  1. knightwebs

    knightwebs New Member


    We have two logo ideas for a fuel company and would love to know which one you think is better. Can you please let us know by voting either top or bottom logo in the comments.

    Thanks :)

  2. Paul Murray

    Paul Murray Moderator Staff Member

    I'd have to say bottom simply because it's more of an actual 'logo' than the top one. It's quite similar to the British Gas logo though, both in concept and execution.
  3. @GCarlD

    @GCarlD Well-Known Member

    Bottom one, although I don't like the tone of the colours. The blue is a bit 'wishy washy' and the symbol is a bit detached from the text.
  4. Dave L

    Dave L Well-Known Member

    Very much so - and presumably we're talking about the same sector, right?
  5. logovariations

    logovariations New Member

    I like concept #2, but I'm not sure if it will work in b&w and it seeks uniqueness.
  6. gprovan

    gprovan Member

    Looks a bit overly complicated with a few things fighting each other.
    I prefer no.2. However, what would it look like using the text element on its own, or perhaps implementing the droplet into the text as a simplified silhouette shape? :thumb:

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