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The cost of undercharging to our industry!

Discussion in 'Graphic Design Forum:' started by Pixels Ink, Mar 19, 2009.

  1. Pixels Ink

    Pixels Ink Member

    As a follow up to the thread in the logo section called Design Too Cheap I'd like to post a link to an article which makes for very good reading.

    Its an American article but it is very much relevant to creative types all over the world.

    I would urge anyone who is charging very low rates for their creative services to read this article and then look again at their pricing structure :)

    It is a large article, but please take the time to read it. You will be glad you did:


    Educate Lowballers and Stop Lowballing
    by Leslie Burns-Dell'Acqua
     
    Last edited: Mar 19, 2009
  2. KevJaques

    KevJaques Member

    Not looked at the article yet (looks good and intensive from a quick glance).

    It's appalling that both designers and receiving businesses look at quoting/demanding silly low prices, there are costs to running a business and those costs are not met by trying to outbid each other for 1 or so dollar projects. It does no credit to the industry which is already saturated.
     
  3. salvador

    salvador Member

    Very nice read indeed, thanks for sharing!

    ~Peace~
     
  4. Good thread

    Not had chance to read the article but also worth looking at the GDF thread 'Design from £20!'.

    ATB, Craig.
     

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