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No payment Logo concept and design crowdsourcing

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Dear community members,

We are looking for fresh ideas in designing a logo for a new Cargo Supermarket concept. This comprises of air freight and logistics services, uniting several international all-cargo airlines and logistics companies.

The logo will be used online, in print and on participating airlines' aircrafts and other transport. We do not offer financial reward but will be glad to recommend the talented individual supplying him/her with a company recommendation letter. The work is for a large international group of airlines and the concept needs to be approved before initiation of the project, hence no payment is offered at this stage. However, in the future we may ask the successful designer to work alongside the PM when the project kicks in to work on infographics, icons and styling for the website.

If you are passionate about design, have some time to spare and would love to contribute with the possibility to keep in your portfolio work for a well recognised international brand, please respond and we'll provide a more detailed brief. All are welcome, get in touch today!


Staff member
Please DO NOT DO THIS, this really devalues the work we do. It states quite clearly this is for a LARGE INTERNATIONAL GROUP OF AIRLINES which means they have money available to pay us for our time and skills. You know for a fact they wouldn't give you a free flight for 'promoting them' on your website but because we're 'designers' they're expecting us to work for them for free.

And then there's the usual rubbish about 'it's great for our portfolio' which means nothing if you don't get chosen or if they tweak the design slightly... not to mention it doesn't pay the bills.

Oh and this is not a contest, there's no prize, this is them trying to crowd source for free.


Staff member

Dear Members

Thread closed - have some respect for yourselves!


Every day, there are more and more online requests seeking artists for everything from auto graphics to comic books to corporate logo designs. More people are finding themselves in need of some form of illustrative service. But what they're NOT doing, unfortunately, is realising how rare someone with these particular talents can be.

To those who are seeking artists, let me ask you; How many people do you know, personally, with the talent and skill to perform the services you need? A dozen? Five? One? none?

More than likely, you don't know any. Otherwise, you wouldn't be posting online to find them.

And this is not really a surprise.

All over the world, there are almost twice as many neurosurgeons as there are professional illustrators. There are eleven times as many certified mechanics. There are SEVENTY times as many people in the IT field.

So, given that they are less rare, and therefore less in demand, would it make sense to ask your mechanic to work on your car for free? Would you look him in the eye, with a straight face, and tell him that his compensation would be the ability to have his work shown to others as you drive down the street?

Would you offer a neurosurgeon the opportunity to add your name to his resume as payment for removing that pesky tumour? (Maybe you could offer him a few bucks for materials. What a deal!)

Would you be able to seriously even CONSIDER offering your web hosting service the chance to have people see their work, by viewing your website, as their payment for hosting you?

If you answered yes to ANY of the above, you're obviously insane. If you answered no, then kudos to you for living in the real world.

But then tell me why would you think it is okay to live out the same, delusional, ridiculous fantasy when seeking someone whose abilities are even less in supply than these folks?

Graphic artists, illustrators, painters, etc., are skilled tradesmen. As such, to consider them as, or deal with them as, anything less than professionals fully deserving of your respect is both insulting and a bad reflection on you as a sane, reasonable person. In short, it makes you look like a twit.

A few things you need to know;

1. It is not a great opportunity for an artist to have his work seen on your car/zine/website/bedroom wall, etc. It IS a great opportunity for YOU to have their work there.

2. It is not clever to seek a student or beginner in an attempt to get work for free. Its ignorant and insulting. They may be students, but that does not mean they don't deserve to be paid for their hard work. You were a student once, too. Would you have taken that job at McDonalds with no pay, because you were learning essential job skills for the real world? Yes, your proposition it JUST as stupid.

3. The chance to have their name on something that is going to be seen by other people, whether its one or one million, is NOT a valid enticement. Neither is the right to add that work to their portfolio. They get to do those things ANYWAY, after being paid as they should. Its not compensation. Its their right, and its a given.

4. Stop thinking that you're giving them some great chance to work. Once they skip over your silly ad, as they should, the next ad is usually for someone who lives in the real world, and as such, will pay them. There are far more jobs needing these skills than there are people who possess these skills.

5. Students DO need experience. But they do NOT need to get it by giving their work away. In fact, this does not even offer them the experience they need. Anyone who will not/can not pay them is obviously the type of person or business they should be ashamed to have on their resume anyway. Do you think professional contractors list the experience they got while nailing down a loose step at their grandmothers house when they were seventeen?

If you your company or gig was worth listing as desired experience, it would be able to pay for the services it received. The only experience they will get doing free work for you is a lesson learned in what kinds of scrubs they should not lower themselves to deal with.

6. (This one is FOR the artists out there, please pay attention.) Some will ask you to submit work for consideration. They may even be posing as some sort of contest. These are almost always scams. They will take the work submitted by many artists seeking to win the contest, or be chosen for the gig, and find what they like most. They will then usually have someone who works for them, or someone who works incredibly cheap because they have no originality or talent of their own, reproduce that same work, or even just make slight modifications to it, and claim it as their own. You will NOT be paid, you will NOT win the contest. The only people who win, here, are the underhanded folks who run these ads. This is speculative, or spec, work. Its risky at best, and a complete scam at worst. I urge you to avoid it, completely. For more information on this subject, please visit www.no-spec.com.

So to artists/designers/illustrators looking for work, do everyone a favour, ESPECIALLY yourselves, and avoid people who do not intend to pay you. Whether they are spec gigs, or just some guy who wants a free mural on his living room walls. They need you. You do NOT need them.

And for those who are looking for someone to do work for free please wake up and join the real world. The only thing you're accomplishing is to insult those with the skills you need. Get a clue.
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