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My first logo for a client!

Discussion in 'Graphic Design & Logo Design Critique:' started by CarterDesign, Jul 11, 2014.

  1. CarterDesign

    CarterDesign New Member

    So guys, this is the first logo i've done for a paying client. its not the hardest thing to do but i've only been usuing illustrator for less then a month now!
    *this is just a jpeg version for an example*

    Please let me know what you guys think.
    hydro design.jpg
  2. PrintME

    PrintME Member

    First off great attempt for your first logo. I would expanded your type so it's all the same width as it looks like you've clicked a button and centred everything like people do on word. think about making the hydrographic specialists bold as it seems lost against the rest of the text. For the 'O' symbol have you thought about trying to make it more 3D?
  3. CarterDesign

    CarterDesign New Member

    Thanks for the advice, 3d is the option i havent really dove into as of yet but im looking into it
  4. Wardy

    Wardy Well-Known Member

    It looks ok. I would play around with different weights for the text, 'design' looks almost larger than 'hydro'. It could be in a lighter weight of the same font.
    I would justify all three lines. The bottom line could be in a heavier weight but the same length.
  5. @GCarlD

    @GCarlD Well-Known Member

    I agree it is an ok attempt considering this is your first logo. You've got quite a nice idea with the water drop and the 'o' but the whole thing needs to be executed properly. As a designer it pains me to look at, as the kerning and composition is just horrific. You say it's not the hardest thing to do and I can see why - it doesn't look like you've spent much time on it. Going on from the MS Word comment above, it really does look like you selected a font, typed everything out, hit central alignment and that was job done. When you are designing a logo, ideally you want to use a more inspiring font, a font that not any tom, dick and harry would have pre-installed on their pc/mac. You then want to take care of the typography, have a nice layout and correct composition. These are just some of the basics of not only logo design but design in general.

    But as I said, it is a good start for at least showcasing your idea.
  6. CarterDesign

    CarterDesign New Member

    Thanks a lot buddy, very nice points you've brought out and i can see exactly where you're coming from, still getting the hang of stuff as of now, and the font isnt a pre-installed font by the way :p
    other then that, thanks for all the constructivness and i'll try better on the next one :)
  7. @GCarlD

    @GCarlD Well-Known Member

    Yeah I knew that probably weren't a pre-installed font but there are similar fonts like that pre-installed. But you get where i'm coming from anyway.

    We all had to start somewhere and you are heading in the right direction creatively. Keep it up! :)
  8. CarterDesign

    CarterDesign New Member

    Like you said, everyone starts somewhere :p
    Thanks buddy
  9. Dave L

    Dave L Well-Known Member

    The thing about the main font is that it has that unbalanced, unfinessed look you often get with hobbyist fonts on free sites.

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