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Logo Help for Tourism Directory

Discussion in 'Logo Design & Brand Identity Forum:' started by Timmo, Mar 4, 2010.

  1. Timmo

    Timmo Member

    So working on a logo for the business directory I run and would appreciate some feedback:

  2. tbwcf

    tbwcf Active Member

    Does the job Timmo! like it.
  3. TomStutt

    TomStutt Senior Member

    I like the idea but I would change a few bits.

    The leaf shape looks alit like a pigs ear and the advertising is too close to the forest. maybe move it to the right a bit.

    other than that, good job. looks nice.
  4. Thewholehogg

    Thewholehogg Active Member

    Agreed a tad more leafyness to the leaf.

    The pigs ear comment is a giggle though.

    Like it.
  5. Timmo

    Timmo Member

    How about one of these?


    Just realized the tracking is different on these, i'll change it on the original but you get the idea for now.
  6. tbwcf

    tbwcf Active Member

    I would just loosen the letter spacing a little on your original and keep the original leaf but just twist the 'f' a little so it stems from the base (point) of the leaf shape - that will hopefully differ the space between that and the edge of the leaf (so its not consistent like it is now) and hopefully lose the 'pigs ear' effect!
  7. Tom Sound

    Tom Sound Active Member

    with the first one the white in the leaf was looking a bit like an 'f' which was good, you could try and make it more f-ey :up:
  8. allyally2k

    allyally2k Senior Member

    I think leaf number 4 works the best!
  9. glenwheeler

    glenwheeler Senior Member

    IMO I would use Caps on the "f" and the "a" of the two words
  10. CarmaCreative

    CarmaCreative Member

    Like the 1st logo idea out of your last lot of suggestions.

    The strapline is a little close to main text, perhaps experiment with placing the strap in a box, although you might be fighting for room.
  11. matt

    matt Member

    The clashing of the r and t really jars for me. Have you thought about the kerning in there — they're the only two that kiss in any of your options. Alternatively you could draw a very subtle ligature for them, just to make the shoulder of the r flow more naturally into the crossbar of the t.
  12. ch3tzy

    ch3tzy Senior Member

    hey Timmo,

    I like the first logo (original post) and the modern leaf design you have on there i feel works the best with the typeface. I think as another member mentioned, its the f shape inside the leaf that needs little tweak, mayb curve the f so it follows the shape of the leaf a bit more. Dont think its far off tho mate.
  13. Q Noise

    Q Noise Guest

    Element number 3
  14. ASM Design_Dre...

    ASM Design_Dre... Junior Member

    Think you could keep the detail of leaf 1, but with the flowing shape of 1 of the leaves in design 3? Easier on the eye where its not so sharp and resembling a holly bush.. The weight of your 'advertising' text could be slightly lighter maybe?
  15. jminnsmedia

    jminnsmedia Junior Member

    I like the 4th design in the second set of concepts you posted, although i would adjust the spacing between the letter a tad, it looks to crushed to me.

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