Is this too bad for minimalism


Y

Yohn

New Member
#1
I'm a newbie in graphic designing, and I've got this great love for minimalism. I tried making a flyer for a dinner but my friend's telling me it's too simple for minimalism. I would really love some advice. Thanks in advance Is this too bad for minimalism, , Graphic Design Forum:
 
Levi

Levi

Moderator
Staff member
#2
One of the primary aspects of minimalist design is making things as simple as possible while still being understandable and legible. Yours fails at that because the background colour, the other shade of grey and black blends with it so you lose the incredibly fine text in the background.

Your visual hierachy is a being screwed by the different fonts as well, THE and DATE are different weights for example.

In some respects your friend is right, it is too simple, for someone that clearly isn't from where this is being done I have no idea where The Great Hall is soyou might need to expand on location a little more as I'm pretty sure there's a LOT of places called the great hall.

Ticket: 2K... that means absolutely nothing to me, I'm in the UK so I'm guessing it's 2,000 or maybe the K is krone

There's no contact information either.....unless it's all on the back.

Just as a side note, when I view that flyer in all honesty it feels more art deco than minimalist to me, not sure why though, it could be down to the choice of dark grey for the background as I've always seen minimalism more along the white end of the colour spectrum.
 
Levi

Levi

Moderator
Staff member
#4
Thanks, so I guess I'll have to work on the whole design again
Minimalist design is not easy when you need to supply information. To be honest, it's not an easy design philosophy to get 'right' full stop.

Basically start by working out what you would expect on a flyer, then reduce it down to the essentials. When you've done that you can then look at the actual layout.

Also remember minimalism doesn't mean it's void of character or being simple in it's design, it's more about (imo) layout, structure, hierarchy etc having their design principles refined down to their purest forms and presented in a way that makes them the focus of the design as much as, if not more, than everything else around them.

Researching it online isn't easy either, a lot of things seem to have used 'minimalist' to describe templates etc but they're not actually minimalist so it really muddles the water when doing research.
 
Y

Yohn

New Member
#5
Minimalist design is not easy when you need to supply information. To be honest, it's not an easy design philosophy to get 'right' full stop.

Basically start by working out what you would expect on a flyer, then reduce it down to the essentials. When you've done that you can then look at the actual layout.

Also remember minimalism doesn't mean it's void of character or being simple in it's design, it's more about (imo) layout, structure, hierarchy etc having their design principles refined down to their purest forms and presented in a way that makes them the focus of the design as much as, if not more, than everything else around them.

Researching it online isn't easy either, a lot of things seem to have used 'minimalist' to describe templates etc but they're not actually minimalist so it really muddles the water when doing research.
Thanks for the advice, can you recommend any material that'll provide more knowledge on minimalist design
 
Levi

Levi

Moderator
Staff member
#6
Thanks for the advice, can you recommend any material that'll provide more knowledge on minimalist design
Other than a book that I have that is imo a good example of minimalist design (minimum by John Pawson), both content and the book design, I can't really think of anything off the top of my head I'm afraid.
 
fisicx

fisicx

Active Member
#8
Is ‘The Date’ the name of the event? Where is this hall? How do I book tickets? What time does it start? What’s the menu? I have allergies, can I get vegan? Will there be entertainment? Is it a free bar?
 
A

AliceJ

New Member
#9
I personally would see this as white background with black rectangles behind the white wording and in reverse.
2k ( I don't know what it means )
Looking forward to an updated version!
 
Levi

Levi

Moderator
Staff member
#11
Um... it doesn't say minimalist to me, however it is a much better design overall, maybe just needs to tweak the placement and choice of font to suit the knife and fork which are imo more art deco in styling.

If you decide to go down an art deco route (nothing wrong with art deco for a 'black tie' event imo), may I suggest reversing the colour scheme so the white is black and the black is white, I think it may work slightly better overall. Actually thinking about it (not easy to see full image as it's HUGE lol) you might want to try placement of the knife and fork, imo move it so it's coming from the top left corner and adjust text accordingly.
 
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Y

Yohn

New Member
#12
Um... it doesn't say minimalist to me, however it is a much better design overall, maybe just needs to tweak the choice of font to suit the knife and fork which are imo more art deco in styling.
Still have a long way to go
 
Levi

Levi

Moderator
Staff member
#20
Along that sort of line, you might need to tweak it a little to get it right but that's basically the idea I was suggesting.

Also maybe try doing different ways of presenting the date and contact details, I think it would look better with 13th August 2018 versus 13-9-18 for example. Mind you it's the client you need to make happy more than me :p
 
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