Getting inspiration for campaigns


New Member
Can anyone recommend any resources (books, websites etc) that are useful inspiration for marketing / advertising campaigns? More in terms of the actual ideas / concept side of things.

Whenever I look for any books or websites relating to it, all I get is more 'world class' or 'award winning' campaigns that is in a whole different league, whereas I'm looking more for everyday kinda stuff that is easier to relate to for your standard client project.