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Could my company logo be better?

Discussion in 'Graphic Design & Logo Design Critique:' started by Wala, Apr 16, 2013.

  1. Wala

    Wala New Member

    Hi Guys,

    I've just rebranded my company from Waldron Joinery to Waldron Construction. Over the last couple of years I find that we cover all aspects of building and maintenance work so the rebrand is to make sure people understand my company builds, renovates and maintains living and working space (domestic and commercial)

    I've changed the word 'joinery' to 'construction' in my current logo which I made myself when I first went self employed as a joiner. I was going to get everything done again (business cards, workwear etc) but thought that since everything has to be done, it's a good time to look at possible changes.

    What I'm after is whether anybody has any input to make the logo better? This logo will be printed on my business cards, workwear, my van/truck, and possibly stationery and other marketing tools.

    I'm looking for either something similar, just an alteration to the current logo or possibly a total change that is just as simple but conveys what I do to customers without them even knowing what the company is about.

    I've attached a screenshot of my website which has the logo on for you to see.



    Attached Files:

  2. batman

    batman New Member

    Really Mark, this logo is great, it's perfect I reckon just the way it is, good job! :thumb:
  3. Paul Murray

    Paul Murray Moderator Staff Member

    The logo to me says "roofing", as there's a lot of emphasis on the roof of the house.

    Also, it doesn't particularly say anything to me about maintenance, or renovation, or that you offer services for commercial spaces.
  4. Dave L

    Dave L Well-Known Member

    Could be better, could be worse. A fairly generic solution though...

    ARRIVALS Well-Known Member

    Did you design the logo, batman?
  6. Kev Clarke

    Kev Clarke Member

    Again the logo is quite generic with no reference to what your company is about. At the moment its roofing, if the emphasis is now on construction research and get all ideas down on paper no matter how bad you may think they are.
  7. FrontierCreatives

    FrontierCreatives New Member

    At first glance I thought your Logo looked great, when I came back and gave it a second look my eyes began to go buggy. Perhaps if the roof angle was adjusted in a particular manner to coincide with the text and the black wall, it would look a cleaner.
  8. batman

    batman New Member

    No ARRIVALS - I most certainly did not. Perhaps I just think it's much better than my own efforts so this is why I did like the logo but I'm probably not qualified enough to judge work by others to be perfectly honest.

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