Hi, I am doing a brief (Heinz) that has an over arching theme of money and the recession. I have thought of a few phrases and just need to know if I am on the right track with my visuals. My phrases are:- Making the pourer richer - my initial idea was to show money being poured out of a bottle and then probably using expensive food and maybe some sauce being poured onto it. Splash out for less - for this I originally thought of using the product and showing that you can get more of it for less? then I thought of using food maybe a burger and splashing the sauce all around it, or even splashing the sauce onto a empty plate. Feeling the squeeze - my initial idea that was given to me was squeeze into your thin jeans and photoshopping the heinz bottle, then I thought of squeezing the bottle and showing that instead but should I just have the bottle in focus or show the bottle being squeezed onto a burger, sandwich? Finally more dollops for you dough - photographing a few dollops says it all!!!. A little help needed. If you need any visuals I can scan in my notepad that shows my brainstorming I just hope I am on the right track and my tutors like it .