Please critique my logo

DragonWolfyn

New Member
This is my first ever work and it’s to design a logo and the signage. For some reason I feel the logo doesn’t look professional enough. The idea to make it a plus but the top layer is a tablet. I would be grateful for any help.IMG_4350.jpeg
 
It's a bit bland and formulaic. It looks odd because your white line does not look 3-dimensional. I don't think I've seen a tablet that shape, the shadowing is incorrect.
You may be better making it a capsule type, or make the horizontal one a capsule maybe.

If this is for a stock site it will have to look a lot better than that, it will be competing with thousands of others. Apart from the fact that stock images
are not usually allowed for use as logos.
 
It's a bit bland and formulaic. It looks odd because your white line does not look 3-dimensional. I don't think I've seen a tablet that shape, the shadowing is incorrect.
You may be better making it a capsule type, or make the horizontal one a capsule maybe.

If this is for a stock site it will have to look a lot better than that, it will be competing with thousands of others. Apart from the fact that stock images
are not usually allowed for use as logos.
Thank you so much for taking out the time to give me advice!
 
Hey DragonWolfyn, I would suggest studying the principles of graphic design before jumping into the artboard. Understanding the theory will help you design great things in the future. Remember, the concept and purpose always come first. Now, here's some feedback on your logo:
  1. The font doesn't work well; it doesn't convey anything. Spend more time experimenting with the font, as it's the primary element of your logo (representing the company name).
  2. Try sketching the concept you chose for the logo first. The band-aid is the first thing that comes to mind when we think about a pharmacy, so explore other ways to represent it. Consider what makes this pharmacy different from others and incorporate that into the logo.
  3. It's not very clear what you've done with the isotype. The combination of the plus and pill isn't clear visually, and the mix of curved and squared shapes looks a bit odd.
  4. Be cautious with the use of shapes and lighting, as the logo should work well in small sizes (reduction). Shadows and lighting might not be visible when the logo is scaled down.
Good luck.
 
Hey DragonWolfyn, I would suggest studying the principles of graphic design before jumping into the artboard. Understanding the theory will help you design great things in the future. Remember, the concept and purpose always come first. Now, here's some feedback on your logo:
  1. The font doesn't work well; it doesn't convey anything. Spend more time experimenting with the font, as it's the primary element of your logo (representing the company name).
  2. Try sketching the concept you chose for the logo first. The band-aid is the first thing that comes to mind when we think about a pharmacy, so explore other ways to represent it. Consider what makes this pharmacy different from others and incorporate that into the logo.
  3. It's not very clear what you've done with the isotype. The combination of the plus and pill isn't clear visually, and the mix of curved and squared shapes looks a bit odd.
  4. Be cautious with the use of shapes and lighting, as the logo should work well in small sizes (reduction). Shadows and lighting might not be visible when the logo is scaled down.
Good luck.
Hi there. Thank you for the critique. Might I ask what Isotype is exactly? I’m still currently learning so I’ve got a long way to go
 
Gradients = Bad
Font choice = Bad
Drop Shadow = Bad

I would get your sketch book out and have a play around that way before moving to digital.
 
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