Recent content by sttcmghtf

Location: Central London Salary: £30,000 – £35,000 Job Type: Permanent Start Date: ASAP SENIOR CREATIVE DESIGNER Redcow Creative are seeking a highly conceptual Senior Creative to join an ambitious design consultancy. Working with other talented creatives you will play a key...

As part of the 2011 London Design Festival I staged an event at London's V&A Museum, called 'How Design Stopped Being Special & How This Feeds Free Pitching'. I now have a version of this available for general download, as an interactive audio PDF. Areas covered include: -- How poor...

I've collected together a virtual library of 100 or so design books on my design blog. Hope it's of use: Top graphic design books | Because knowledge is power

I want to be able to read our company name in our favicon.

If there are any business areas in which you already have an interest, or some knowledge, it would make sense to plan offering web design solutions to those types of businesses. Get to know whatever sectors you choose inside out. To really succeed, you'll need to be 80% marketing & business...

Being asked to create a quality A4 print image from a web thumbnail is an old favourite.

Why not try this book from Amazon for backgrounding? Amazon.co.uk: Breaking into Graphic Design: Tips from the Pros on Finding the Right Position for You

A designer friend of mine scans in fine-grade wet/dry sandpaper for this kind of effect. It has a nice organic feel, and real depth.

If you're new to graphic design, you've the chance to build a sustainable career by targeting one or two niche markets, rather than the scattergun approach adopted by 95% of designers, who go after all kinds of clients across all kinds of sectors. This is the root cause of free pitching. You...

I'm a design writer and design marketing consultant. I've written many features on this subject over the years that you may find useful. Quite a few of them can be found on the Computer Arts website -- it's a UK design magazine. Here's the link: Computer Arts - Everything you need to know about...

It's like a flow chart of the inside of a designer's brain.

A vitally important piece of advice is missing from this list -- find one or more business niche and build deep expertise in these niches. This will protect you from ever having to free pitch.

For portfolio / CV advice, take a look at this sight: Consurgo

Never lose sight of the fact that commercial design is all about making clients more profitable. If you do this you'll not go far wrong.