Recent content by jimcroisdale

Make your business name simple, using words that are impossible to mis-hear over the phone, or mis-spell. Our company is called Aura Print and it's a definite problem - I have to spell the name nearly every time I tell someone our email address or website. Some of these will still mis hear...

In the last three years, we've gone from 3 to 10 staff. No recession here!

I am the in-house designer/pre press operative for a digital and wideformat print company. I happened into the job, and over the last 3 years I've learned so much. If I was to go self-employed tomorrow I would simply stay at my desk where I am now, and just do the design work (which at the...

Yep, can also be possible - as ever, it depends. Easier to do at A4, getting more tricky at A5, as the bleed takes up an increasing proportion of the overall page size.

Assuming you've got a laptop, find a cafe with Wi-Fi and sit back and relax!

Every time I have a conversation on the phone with a customer, and i give them our website or email address I wish my boss had picked a name that people can spell easily. I have no idea how many customers are lost because they send emails that never reach us. So based on that, let's look at...

Payment upfront here, 100% of the time.

SEO, SEO, SEO..... I work as a designer/pre-press guy at a digital and wideformat printing company in the North of England. In the past 3 years, we have gone from 3 people to 10 people and continue to grow - all during a recession - so I think I know a little about all this, although it may...

Hiya, Adding a white border is not the same as adding bleed, unless you want a white border on the finished job. If it was that easy, the print guy could do it in a jiffy! Is it a solid coloured background, or plain white? Does it have any coloured areas that run to the page edges? Is the...