Which packaging design is better for Vitamin C serum?

rutaspk

New Member
Hello everyone! Our company is designing packagings for different types of products (domestic, beauty, pet supplies, etc.)

We face difficulty choosing the best looking packaging or product design.
Our products are sold in marketplaces like Etsy, Amazon, eBay, so it is really important for us to stand out against our competitors as well as to match customers’ visual expectations.

We need help in selecting the best packaging and product design.

Product: Vitamin C serum

Criteria:

1) Product must stand out against our competitors
2) Product design must meet customers' visual expectations. Example: customers are used seeing face serum with a dropper in rounded bottle shape. We plan to make it with a dispenser instead of a dropper! At this point, we are not sure if it is a good idea so all your comments would be appreciated.
 

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hankscorpio

Moderator
Staff member
Text too small
Looks like it could be a supplement
One looks like a deodrant/candle box
One looks like an eye serum.
None say Hand Serum

Needs clarification it's for subcutaneous use only.
 

fisicx

Active Member
First one looks like shampoo, the second looks like some sort of hand cream.

If everyone expects it to be a dropper, make it a dropper.
 

Levi

Moderator
Staff member
Honestly... those colours just look bland to me, there's no oomph, no vibrancy and imo nothing to make stop and look. They're also hard to read in those images (size and colour choices) and like above none of them say 'hand serum'
 
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