One question that my team and I have been mulling over is the effectiveness of the in-depth case study pages. From user testing it appears that users have a scroll retention of about 4 frames, beyond that people get tired of scrolling. However, scouring the internet you'll find tons of long, in-depth case study pages. The ones on our website seem to get people to travel all the way to the bottom, however I don't feel they're quite in-depth enough. The most in-depth digital case studies I've seen comes from a company called ELEKS. You can check out one here: http://eleks.com/case-studies/eleks-case They take the time to break out virtually every aspect of their projects, but what I'm wondering is: Is it all in vein, or are they on to something? Is a user actually absorbing all of this information and flowing down the whole page, or are they dropping off relatively early? What are your opinions / what have you taken away from user testing?