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The Walking Dead at the Co-op


berry

Active Member
#1
Just got to laugh at this nice piece of sensitive media buying!!!! Wonder what the poor customers at the Co-op think!

 
#4
I heard it was down Consett County Durham way. It's true and real. It's been taken down now...and apologies made. OOpps!

It's quite a good show btw.
 

Kevin

Senior Member
#5
Looks like an awkwardly placed billboard anyway, it's all crooked. Why didn't they just attach the frame to the wall?

I'm sure quite some people got a laugh out of it though, walking by :)
 

Greg

Active Member
#7
Ahhh in that case! Face palm moment for someone in the ad depatment at Channel 5!
With ad buying on that scale do they specify locations or just buy x number of billboards?
 

Tom Sound

Active Member
#8
My colleague tells me this was similar to how The Body Shop got lots of press when they opened their first shop in Brighton close to a funeral director's who complained.

There was this film poster too, up in Stockwell station just after Jean Charles de Menezes was shot in error by the Police....



:eek:
 

berry

Active Member
#10
Greg said:
Ahhh in that case! Face palm moment for someone in the ad depatment at Channel 5!
With ad buying on that scale do they specify locations or just buy x number of billboards?

They just buy by postcode and numbers. Each location does have a photograph attached to it for visual location in the planning dept, but if the buying is done in numbers no-one really checks the photos. London booking is just a numbers job.

I don't think they even know where Consett is.

...saying that, I went to Consett once but it was closed.