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Snow - a branding opportunity?


Active Member
Only just seen this after a friend mentioned it to me on MSN, but did any of you see the Extreme (Sports TV Channel) logo appearing in the snow in London a few weeks back?

An agency in London called Curb came up with the quick idea, and Extreme gave the prompt go ahead for them to start tagging the snow with the Extreme logo! What a great idea that was, must have been some very quick thinking :cool:

Read more about it on the CR Blog - http://www.creativereview.co.uk/crblog/snow-logo/


I think the same man also said never pee into the wind ... very wise that man LOL