Pantone's Colour of the Year!

How can you have a colour of the year? I understand trends, I get that. But surely every job to its own? How do they come to the conclusion that its a favourite colour?!
 
Personally hate it BUT I have noticed in 5 of my new customers wanting business cards they have all had orange within their design (to differing degrees)
 
Yuk - hate orange! And when did Pantone start calling colours Tangerine Tango etc.?
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cough cough...
 
I quite like it. But then I guess I will. I live in Blackpool so see this colour plastered everywhere. So perhaps I don't like it but I think I do?
 
Ha ha, orange is gone on the new design...which should be live in next few weeks (although been saying that for a year now lol)
 
Ha ha, orange is gone on the new design...which should be live in next few weeks (although been saying that for a year now lol)

New design hey? Have you not done it through speculative competition, with a £25 Amazon voucher for the winning design? C'mon boss, keep with the times.

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