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New Armadillo website

Discussion in 'Website Design Critique:' started by berry, Jan 5, 2011.

  1. berry

    berry Active Member

    Just finished rebranding Armadillo and the new website and blog (mobile site to be finished this week) Decided to keep the whole thing simple with big pixs.
    Views appreciated.

    Armadillo Creative Welcome
  2. mrp2049

    mrp2049 Senior Member

    Is the slideshow supposed to be slightly out of line?

    Other than that I like the look of it!
  3. berry

    berry Active Member

    The slideshow has problems aligning in Safari, we're working on that now. Perfect in Firefox. I'll knock some heads!
  4. Greg

    Greg Active Member

    Hi Berry,

    Overall, a big improvement on the previous site, which was starting to look a bit dated IMO.
    A few minor issues you may want to look at:

    - Rachel is spelt 'Rachel' on the team page but 'Racheal' on the big quote photo.

    - There seems to be a favicon (white A on black) for the Blog but not the main site?

    - If I was a new visitor I might have some confusion over the name/identity, eg. the website URL is (why haven't you gone with the non-hyphen btw? "62% believe a address suggests a company is local or more relevant than a .com"), you then have the name/logo simply as ARMADILLO, then there's "" in the footer? Will this be part of a move to a new name?

    - I think it would be good to have the sub-nav arrows appear on click of the nav items, as when I first clicked 'WORK' I was waiting for a new page to load or something more obvious to happen?

    - Really like the big work images, just seems a shame you need to scroll to get to them on the Work pages, I think the team/quotes images work well on the homepage, but not convinced on having them on every page myself. I think the way the Blog is set out works better, it draws your eye down the page and into the content, wonder if something similar could be done with the work pages to have the same effect?

    Hope some of that is useful, overall a big improvement :)
  5. Chris Lord

    Chris Lord Senior Member

    I like the overall aesthetic of the site but it feels a little unfinished and mixed. I feel that on the homepage, you should maybe loose the people and large white space and incorporate the lower elements higher up on the page... if that makes sense.

    I think it still needs work, possibly refining, but I like the overall aesthetics of the elements used.
  6. Chris Lord

    Chris Lord Senior Member

    / what Greg said...!!
  7. BenJonesDesign

    BenJonesDesign Active Member

    looking good Berry. Firstly it can be spelled Racheal so I'm all good there.

    For me the first half of the page seems quite cluttered, I seem to be drawn to the idea that the image of the person should be on the right and the items to the right should be aligned to the left (the slogan would fit in better with the logo then), but hey that's just me.

    I agree with Greg on the big images for work as I did get a little confused when clicking to view the work via the navigation as I expected a new page to load, perhaps have an anchor on the slideshow so you don't have to scroll down when clicked?

    One other small thing is that the map could be zoomed in more to your location, just enough so it shows the country border and also surrounding city names.

    Otherwise, love the colour scheme, simple but really works and use of imaging is brilliant. Great work Berry.
  8. Thewholehogg

    Thewholehogg Active Member

    Johnny Depp is taller than that.
  9. Levi

    Levi Moderator Staff Member

    Maybe it's me but I think it needs an 'edge' defining on the white parts. I know white space can play it's own role but on my screen I just think it needs a little more defining.

    The < symbol could be a bit thicker too as I almost missed it on the 'team' page.

    I wanted to click the white A on the black background

    I was kind of expecting the headings 'digital, brand and marketing' on the homepage to link to something but they don't do anything

    I also kind of missed the sub menu pop up after clicking 'work' etc and only noticed it when nothing else happened
  10. Harry

    Harry Senior Member

    I'm afraid I'm really not keen. Brief perusal at work gave:

    • Nothing lines up (see attachment).
    • SCS logo (on a grey bg?!) looks really out of place and tacky.
    • Loads of clutter.
    • No hierarchy.
    • Pages loads really slowly (seems you're using a lot of images which could be better optimised (or replaced with @font-face for text))
    • No clear path makes it hard to navigate.
    • Poor use of space above the slideshows (on 1280x1024 and all I can see is what's in the screenshot).
    • Poorly 'shopped iPad stuff looks wrong (especially considering it's actually clipped).
    • Type needs work (namely the measure is too long).

    • Having numbers per each circle in the JS slideshow is very inaccessible, it should contain the title of the piece of work.
    • Doesn't work without JS.

    Attached Files:

  11. berry

    berry Active Member

    Thanks for your comments, For once I can't turn into Green Berry. We're busy tweaking things now.
    I will take your comments on board and review. cheers BB
  12. Jimlad

    Jimlad Well-Known Member

    Aside from the technical and alignment issues listed above (it displays like a mess on the old iphone), I like the overall style you're going for. Mainly the large image format (which seems to be all the rage these days, about time too) and the "Team" page which adds a chuckle as well as the incorporation of team members' images and quotes throughout the site works very nicely I think. I also prefer how the Blog is more integrated with the rest of the website now instead of feeling like a completely separate entity as before. The whole thing is simpler, cleaner, and more to the point than the previous website. Although I can't help but miss the bleeding stone a little bit. Ah well things move on.

    It's a shame you couldn't have streamlined the URL in the same way by nabbing "", unlucky that Armadillo Homes beat you to the punch.
  13. berry

    berry Active Member

    Jim, there will be special mobile site by Friday that if you log on via a mobile will recognise that and direct you to the m. site. It will be similar but more mobile friendly designed.
  14. Jimlad

    Jimlad Well-Known Member

    Yup, looking forward to seeing the finished result.
  15. Thewholehogg

    Thewholehogg Active Member

    Will there be an Armadillo iPhone/iPad app me wonders?
  16. berry

    berry Active Member

    We were thinking about an app, but a mobile site is more effective.
  17. Tony

    Tony Member

    Had a 2:30am play around with it, as you do.

    Bed now.

  18. CTL Designs

    CTL Designs Member

    Havent read other replies, but i really like the site. I think its fresh and clean.

    I hate going to websites and you don't know where to start, with this it works seamlessly.

    Great job.

    Chris Lambe

    CTL Designs

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