Print Reseller Scheme
  1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Never have I been this confused!

Discussion in 'Logo Design & Brand Identity Forum:' started by mrp2049, Feb 6, 2012.

  1. mrp2049

    mrp2049 Senior Member

    I'd working a branding job, we have been logo to develop an overall logo (covered) to promote tourism in a nearby area and 3 sub logos that are specific to each group of activities. I've 2 sorted, holistic treatments, outdoor skills (think Ray Meers) and then there is the problem...

    The last logo is for Action, exact word used in the brief, yet the 2 main sports they are trying to push are surfing and golf. Surfing = Action, golf = sedation! How do you create a logo that can be used to promote golf AND surfing?

    I am so stumped, if anyone has any ideas on this I would greatly appreciate it.
     
  2. Levi

    Levi Moderator Staff Member

    not sure how the other logo's have been done but maybe the cliché 'running man' style logo or that type of idea..... is there going to be more 'action' events added? If not you could maybe do a combined logo but who ever wrote that brief needs firing lol

    I agree that golf doesn't go with action, recreation would be fine but golf to me is hit a ball, walk a while if you're feeling energetic, hit the ball again...end up at club house for food and drink....
     
  3. Tom Sound

    Tom Sound Active Member

    Visually the only aspects with a common form are the shape of the golf swing and the shape of a big wave, whether you can turn this into a recognisable icon, I'm no so sure :D

    [​IMG]


    [​IMG]


    Thinking you could use a simple golfer swinging his bat, surrounded by the curve of a big wave shape.


    [​IMG]

    :confused:
     
  4. mrp2049

    mrp2049 Senior Member

    If there are more events to be added, they haven't told us yet! Its the South Wales coast, apparently well know for Surfing and Golf?!

    Believe! I have friends who surf and friends who play golf. They couldn't be more different groups of people! I left a foot prints place holder in there until I think of something better, but there is a problem with that too...Surfers would leave barefoot prints and golfers the opposite! ARGH!

    Tom, that's not a bad idea! I will look into it when I'm back in work tomorrow!
     
  5. Sunburn

    Sunburn Active Member

    I know I know!!... A logo of a Seagull! they are common to both Golf courses and the Sea :) there ya go job done :)
     
  6. mrp2049

    mrp2049 Senior Member

    that is the voice of logic that the brief writers we missing!
     
  7. Sunburn

    Sunburn Active Member

    Glad I could help (feeling very proud of myself) :)
     
  8. Tom Sound

    Tom Sound Active Member

    you sir are a genius!

    you done it yet Mr P?

    :up:
     
  9. Jimlad

    Jimlad Well-Known Member

    I want fishing and cycling to get popular there also, then you could use a fish on a bike! With a golf club!..
     
  10. Squiddy

    Squiddy Guest

    Is it possible that you could talk to them and explain the issues you're having with the brief, as they would clearly benefit from have a little bit of a re-think in that area.
     
  11. mrp2049

    mrp2049 Senior Member

    Sadly, no. I explain this at the time.

    They asked for everything we had done this morning and I didn't have a chance to put a seagull in there!
     
  12. Squiddy

    Squiddy Guest

    That's a shame... I hope it went okay?
     
  13. mrp2049

    mrp2049 Senior Member

    Feedback is due Monday morning, we shall see what I miracles I have to work...
     
  14. Jimlad

    Jimlad Well-Known Member

    Good luck...
     
  15. br3n

    br3n Senior Member

    golf and surfing are both lifestyle sports - maybe thats your link?
     
  16. mrp2049

    mrp2049 Senior Member

    They still haven't given us feedback, so I don't know yet!
     
  17. captainrage

    captainrage Senior Member

    Has anyone suggested a man playing golf on a surfboard yet?
     
  18. balders

    balders Member

    Or.....a man surfing on a golf course. I've always thought a golf course looks a like the sea.

    Or an albatros, its a golfing term and a sea bird.
     
  19. mrp2049

    mrp2049 Senior Member

    Both excellent suggestion!
     
  20. Levi

    Levi Moderator Staff Member

    surfboard with a hole in it (flag optional) :)

    edit: even better idea....
    sand trap with a surfboard in it (tail down like you see on beach), golf flag in the background :)
     

Share This Page