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More 4 rebrand

Discussion in 'Logo Design & Brand Identity Forum:' started by Toppers, Jan 23, 2012.

  1. Toppers

    Toppers Member

    Another rebrand has been unveiled today.

    More 4 rebrand unveiled - Toppers Print and Design

    I'm not too sure on it myself, its too arty farty for my liking. Although I suppose that the old branding didn't really have much of an impact on me anyway.
  2. Edge

    Edge Active Member

    Feels over engineered - I don't like it that much

    ARRIVALS Well-Known Member

    I really like it. The design is rather funky and lends itself to all sorts of animation and video editing ala the E4 estings animations.

    It does look a little arty, but they're the sort of programmes More 4 generally show; Grand Designs, Location Location Location, Time Team etc..
  4. Toppers

    Toppers Member

    'Location, Location, Location' hence why I don't watch the Channel :icon_biggrin:
  5. richimgd

    richimgd Member

  6. Toppers

    Toppers Member

    To be fair I did mention the source at the bottom :icon_wink:
  7. Paul Murray

    Paul Murray Moderator Staff Member

    I really like it, there's potential to do a lot with the shapes. That E feels a little out of place though.


    Does it remind anyone else of the classic Channel 4 'building blocks' ident?

    Last edited: Jan 24, 2012
  8. Tony Hardy

    Tony Hardy Well-Known Member

    That's exactly what I thought of when I saw it.
    It's a nice little rebrand though, quite like it.

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