ilovedesign
Junior Member
I feel like the whole dragon needs a revamping. He’s not bad, but I just feel he’s a bit too cartoon and kid-like for something like e-ciggs. For the target audience I would lean more towards making him a bit more aggressive looking. Angle his eyes and give him a smirk, change his stance and just make him seem a bit more powerful. Right now the artist in me thinks he’s adorable, but the mom in me has me feeling a bit conflicted by his “cute†appearance. Plus he doesn’t seem to give off any “cool†vibes that usually help sell things like cigarettes.