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How would you do it?


wac

Senior Member
#1
I'm starting work for a new client tomorrow. They want a better version of this logo:



And they're quite keen on keeping the frayed/jagged edges style. So has anyone got any 'quick' methods for producing a similar effect in Illustrator or Photoshop?
 

mrp2049

Senior Member
#4
JamesBrentwood said:
You could then simply draw one line and use a crazy brush, instead of drawing a ton of lines by hand.
I'd say something similar, print this one out, and get the pens/pencils out.
 

wac

Senior Member
#6
I think the logo would be better if the edges weren't so ragged but the client has assigned a meaning to them.



I presented them with some concepts but they want something in-between b/c, I'll have another crack tomorrow.
 
#7
Looking good, I think I like the wider top row, I'm not sure how I feel about the sketchiness, part of me likes it, the other doesn't. Without it, it might be too bland, I'm thinking.
 

Paul Murray

Moderator
Staff member
#8
Have you tried adding some texture to it by using dashed/dotted lines rather than the sketch effects?

Or maybe using multiple shapes offset slightly?
 

mrp2049

Senior Member
#9
1(in general) looks less phallic...

I would present all 3 to the client and let them make up their mind. You can guarantee they will chose the one you like the least, but at least you tried!
 
#10
mrp2049 said:
You can guarantee they will chose the one you like the least, but at least you tried!
Yeah I've read somewhere, the less choice you give a client the better, unless you yourself are really torn between two things you feel are just as strong.
 

Wardy

Well-Known Member
#11
I prefer 2c, but with less scribbly lines. They need to be longer, more continuous strokes, to be like the original visual.

I would do it by hand or in Photoshop as long as you have a tablet.
 

mrp2049

Senior Member
#12
JamesBrentwood said:
Yeah I've read somewhere, the less choice you give a client the better, unless you yourself are really torn between two things you feel are just as strong.
When you have sketchy details, I am all for sending 3 versions, clean, messy, complete mess as it shows them where it can go.

Plus it saves the "I like it, but..."
 

wac

Senior Member
#13
Does anyone know of a good handwritten style type to replace the one the strap-line, which I believe is Bradley Hand?
 

mrp2049

Senior Member
#15
AKA Dora is alright, bit rough around the edges.

Freehand 575 also good.

Hand of Sean, also good, but done the rounds a fair bit.

Honey Script, see above.

Koala, not free, but good.

Prelude FLF, a lot of character.