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Farm Shop Logo Design feed Back

Discussion in 'Graphic Design & Logo Design Critique:' started by gsmedia, Oct 24, 2010.

  1. gsmedia

    gsmedia New Member


    I am currently working on a logo design for a Farm Shop. Any feedback would be great thanks.....

    Attached Files:

  2. djb

    djb Member

    It’s nice, but I wonder whether the trees which touch the house are making it a bit complicated. Also the front wheel of the tractor looks a bit disconnected and both wheels are see-through (alloys?).
  3. theumut

    theumut New Member

    Id sort out the front wheel mate. Other than that, its a good design
  4. Ian Bonner

    Ian Bonner Member

    I'd agree with the comments above. One other thing is how legible it is when it is reduced in size. The namestyle might be ok but I'm wondering if the rest of the logo just merges together at a smaller size.
  5. nyanko

    nyanko New Member

    i like the design, but i agree with other posters that it might not be legible when its smaller. This image looks like it would be great on a sign, but i can see it as a letterhead or on a b-card. you know what i mean?
  6. Dave L

    Dave L Well-Known Member

    Looks nice (and particularly farm-shoppy). I think if the small version in the image is the minimum size then it's fine and the very minor front wheel of the tractor issue would be easily corrected by tilting the front of the tractor down a bit so that the two overlap.
  7. gsmedia

    gsmedia New Member


    thanks for all your feedback. I will work on the logo and make some of the suggested fixes.

    thanks again :)
  8. tezdread

    tezdread Member

    Hey gsmedia,

    Looks good, maybe less is better though?

    For me all you need is the tractor on the right (with the fixed front wheel) and cow on the left (maybe a smaller cow next to it) You don't need the trees clouds and birds to show that this is a farm and as others have said it could merge together on smaller sizes.
  9. SparkCreative

    SparkCreative Member

    It's waaaaay too complicated. Simplify.
  10. Dave L

    Dave L Well-Known Member

    I'd agree with this if we were in a different context but for a farm shop I think the folksy homemade feel is spot on and the higher-level design value is in the well-balanced execution.
  11. SparkCreative

    SparkCreative Member

    It's not to do with the 'folksy' feel, it's to do with the fact that it doesn't work as a logo - it has too many elements and when it's reduced down it's too complicated and doesn't read well. i like the concept, but I think the illo could be simplified, still keeping the feel of the thing but making it work harder and better.
  12. Ian Bonner

    Ian Bonner Member

    Yeah but I think what we are saying is just to use less of it. The concept to me is fine, but it's overcrowded.
  13. Dave L

    Dave L Well-Known Member

    I'd argue that it has a certain simplicity; not in terms of being reduced to a small number of elements or anything like that, obviously, but in terms of the simple, naive approach (I'm referring here to naive in the context of naive art rather than the more common definition). I'm not trying to make the case for this being the right or wrong way to go but I believe that it's a valid and appropriate one in the sense that it broadly meets my expectations for something like a farm shop. There is, of course, the valid objection that it may not be fit for the intended range of applications but if these involve it being reproduced at a size no smaller than the small example provided, I think it's fine.

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