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Book on Google Adwords and Analytics

Discussion in 'General Software & Hardware Forum:' started by philjohns, Feb 28, 2011.

  1. philjohns

    philjohns Senior Member

    It's my dads birthday in a week and he wants to get involved in SEO, Google Adwords and Google Analytics

    He's got a book on SEO that will explain it from the ground up (although I know he's better of reading up to date blogs etc).

    I want to get him a book that he can read that will explain the basics of Google Adwords and Google Analytics. I know it's constantly changing so the book may not be right up to date but a hard copy for him to read to begin with will be best.

    Any suggestions?
  2. Sunburn

    Sunburn Active Member

  3. philjohns

    philjohns Senior Member

  4. Sunburn

    Sunburn Active Member

    Hey Phil,

    not sure what happened but I didn't see the second part of your post when I replied.
    Hrrmm, anywas, just had a quick scan throughout that book, looks like it maybe suited to your dad, seems to give a good overview to both topics.

  5. philjohns

    philjohns Senior Member

    No worries - I do it all the time!

    Thanks for your input!

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