Promotional Flyer

[this_is_peter]

As a freelance it is important to promote yourself every once in a while. I have had the opportunity to get a serious amount of flyers printed to drop round to local business.

Thing is I am not sure what to put on them. I know it sounds odd by design all day normally to a brief lends itself to the content each item needs to contain. When doing it for yourself it seems a little harder.

Do I list all the things I can produce or do I simply design a nice flyer which has contact details on it and says something along the lines of Graphic Design and Web Design


YOur comments would be appreciated.

Peter

[Boss Hog]

I think you should list the main services that you provide, people are stupid, make it clear exactly what you do.

Some sort of offer or incentive is always good too.

[this_is_peter]

Thanks for the tip. I'll get cracking.

[Minuteman Press]

What Boss Hog said.

[bigdave]

People are lazy so wont read a flyer packed with text so just list the stuff that you do day-in-day-out and that provides the bulk of your business.


That way, if someone comes to you for something a bit special, you can charge a bit more!

[dot design]

I know what you mean Peter it is tricky when promoting yourself in this way to know what to include.

But a list of services is a must as others have said, also some examples of your work that fit as much as possible with the business's you are dropping these to, difficult I know but if you can..

Also something memorable on it or a reason for people to keep it hold of it so, an offer etc...

[this_is_peter]

So with all the great comments above I have come up with this. Let me know what you think good or bad.

[devolutiondesigns]

Its quite busy. I do like the general look though.

I was unsure with the one i did recently whether to bother showing work on it, I figured that i would just use maahoosive pink text saying 'graphic design, logo, branding, web design ...' with a big '20% off' sticker graphic instead and hope people would check the site.

People generally dont bother reading lots of text. To get people interested i figured all you need is what we do, the website/phone no. and a hook.. like money off.

[devolutiondesigns]

Here is an example of my recent flyer...

[this_is_peter]

I see what you mean. Match more eye catching. Back to the drawing board again.

Many thanks