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  1. #1
    Member Cartoon Logos's Avatar
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    Question New Cartoon Logo Design by Cartoon Logo Designer

    Hi all

    I have finally got around to designing my own cartoon logo (better late than never). This is what I have created. The pen and writing is hand drawn converted to vector then digitally edited with the background.
    I have another version just with the word 'LOGOS' to use for smaller graphic purposes.

    What do you think?


  2. #2
    Senior Member pcbranding's Avatar
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    Hello.
    I'll be honest, the colours are basic, the background triangle seems a bit random and the yellow splat (custard? or is it meant to be ink?) all feel a bit rushed.
    Then to top it all there's a nice drop shadow on it too.
    --
    I would also say that posting it on any relevent thread is a bit much, but happy to stand down if other members disagree.
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  3. #3
    Administrator Boss Hog's Avatar
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    I think cartoon logos look a little amateur/cliparty if I am honest, although they do have their place. I have to agree with the above comments...could be improved.

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    Senior Member linziloop's Avatar
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    I'm in agreement with the above posts. I think the blue/purple colour being carried on into the characters eyes are making him look a bit crazy, the colours are quite childish looking, and I think you might find that triangle quite difficult when placing the logo onto things like a website or literature, it could create some really awkward spaces around it.

    If that logo went small, I think the text would also be really difficult to read.
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  5. #5
    Senior Member gprovan's Avatar
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    To be fair, I think that the cartoons on your website are great. You've got a nice style which is very popular.
    However, although the others are being a little harsh, they are mostly correct. The illustration side is fine but the design side is lacking.

    You do have to consider how this would look on many mediums as well as different sizes. If it was me, I'd mellow down the red or change it, lighten the blue or change it completely. Try a few colour schemes, perhaps put it in a circle rather than a triangle and make the splat look a little more interesting.

    If you squint at it through narrowed eyes most of the detail is lost. It needs contrast.

    I still like your cartoons though
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  6. #6
    Member Cartoon Logos's Avatar
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    I get your points re the media issues, but you have to be aware this is'MY' logo and so I know where it will be used and it is suitable for the purpose. I don't print out my logo on anything and I don't even need it for my website.

    I should perhaps have explained what I do need it for! It is simply to use on dorectory sites which allow space for a logo, usually the space is large enough for this type of image to be viewed clearly, but i have another version with just the word 'LOGOS' which is larger and clearer.

    Regarding the colours
    Blue and yellow are the most noticeable colours when it comes to attracting attention Lots of research has been done into colours which attract the eye and why use colours that do a poor job in that regard? Red..speaks for itsellf.

    That's the purpose of my logo, to stand out in the minor medium I need to use it.

    Re the style of graphic. I understand you chaps feeling that way it is afterall not what you do or perhaps can offer to clients, but it has it's place and is popular within certain industries where technical samey samey images are everywhere and people want something different and a cartoon fits. They are 'clipart' in style because they are vector and need to be scaled up for window and vehicle graphics etc.

    Thank you for your critique much appreciated :)
    Last edited by Cartoon Logos; 09-29-2011 at 11:11 AM.

  7. #7
    Senior Member linziloop's Avatar
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    Oky doky, it certainly helps us to know how the logo will be used and that you may not need it for printing on business cards or putting on your website, but I still think there are some perfectly valid comments made regarding the logo shown.

    The colours blue and yellow may be most noticable, but I would like to see the research done that would condone you using them on everything, I mean, if this was the case, why do we ever use any other colours? Surely one of the points of any piece of design is to attract attention? It's all about context and also how they are used alongside each other. In this case, they seem the obvious choice, but I'm not sure these particular ones are the most perfect conclusion. It may just be a matter of the tone of the colours, for example I think this pallette (from adobe kuler) works better, and still uses red and blue:



    Just because something gets your attention doesn't mean it has got it for the right reasons, and what decisions or conclusions the mind comes to once the attention has been grabbed will be strongly influenced by the colours too. It could go two ways; attention grabbed by colours and then somebody goes "yikes, that's awful" or attention grabbed by colours and somebody goes "wow, that's really nice". Attention grabbing on it's own is not enough.

    I understand there is a place for this kind of design, but i do not agree that it has to be "cliparty" in style because it is a vector. Vector images can be extraordinarily realistic, as seen here:

    Unbelievable 45 Photo Realistic Vector Artworks

    That said, if there is a market for it, of course you shouldn't be swayed away by us to do something that wouldn't fit the end purpose, that would be silly
    Last edited by linziloop; 09-29-2011 at 03:26 PM.
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  8. #8
    Member Cartoon Logos's Avatar
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    This is off topic, but to respond to your point re the image you linked to:

    I don't see the point in creating digital art that looks like a digital photo or a manipulated photo, totally pointless.

    I am also not concerned about the comments re my 'art' being cliparty because there is a market for it (clearly,as I sell them and so do hundreds of other cartoon logo designers).There are niche markets for all manner of things whether it's to your personal taste or not, it's to someones taste.

    I don't just draw in this style, I also paint, do portraits, comic art, digital photo manipulation (fantasy photos and so on) so I can diversify into the other more realistic areas, but I choose to work on this particular niche (I've tried the others and I by far enjoy this more - cartooning is a passion) so for now it's very important I deliver an image that this market demands and this market demands wide eyed (crazy eyed as someone mentioned) large mouthed, small bodied character images...and that is whther I like them or not. :) Does that make sense?

    :)

    Re the colours, the colours ae totally neccessary for why I want the logo. When my name is listed in a directory with a lot of others providing same service, my colours will pop off the page and draw the eye before the rest do. Simple.
    Last edited by Cartoon Logos; 09-29-2011 at 03:48 PM.

  9. #9
    Senior Member pcbranding's Avatar
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    You did request feedback on your logo and you have received fair points from others in the graphic design industry who have varying styles and levels of experience. I sense a defensive tone in your replies.
    --
    Linziloop linked to the realistic vector drawings to convey their point that vector-based work doesn't have to look 'clip arty'.
    --
    Well done if you have a market for this style of work - would really like to see examples of all of the other styles and areas of work too.
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  10. #10
    Senior Member linziloop's Avatar
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    I wasn't saying you should change your style to something more realistic or even different, I was just saying I didn't agree that it HAD to be this style because it is a vector. This would be misleading to anybody reading this who is just starting out with illustrator and thinks that's what their stuff has to look like. I was merely providing an example of exactly how complicated you can get with vectors.

    As for the use for those photo realistic kinds of vectors, of course there is a use. Even with todays camera a photo can only be blown up so big before you start losing quality. If you want to print Angelina Jolie's face on the side of the empire state building then a vector would be an excellent way to go. If you have someone in your design team capable of creating realistic vector images you can create the otherwise impossible and provide a much wider range of options for a clients brief. Certainly not pointless at all.

    I understand that you don't mind your images being cliparty, and the valid reasons behind that. What I don't understand it why you would post the image in the forums, asking what we think and then pretty much end with "I don't care what you think". Is there any element of it we could comment on that you would take advice on? So far we have tried colour, design, typography, all of which you don't seem to want to take any advice on or have a reason as to why it absolutely can't be changed...
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