Quote:
Originally Posted by ngdesign
Hi
That sounds like me 4 years ago... Definitly go for it, its always hard to try get yourself established but with hard work and time you can make it happen. Main thing is try get a strong portfolio, offer sites for cheap prices, practically giving them away just to build it up. If your designs are good enough you will prevail. Good luck!
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Sorry but I respectfully disagree. Devaluing your work is the last thing you want to do because when/if you do prevail then all those clients you built up will still expect the same level of service/quality for the same price. Yes it's important to have a strong portfolio, but you should charge what you think your work is worth.
Pricing is one of the hardest things about intangible services like design and the only advice I can give is don't give up, it's all a learning curve and you will get there eventually. We've been running a small agency for over 3 years now and although our processes are a lot better than when we started, sometimes we still get it wrong
In my experience a strong USP and an honest, approachable attitude are the biggest reasons people have for choosing you, especially in a climate where trust is more of an issue than it ever was.
Oh, and make sure you've got a name that's easy to remember and not too hard to spell - we learnt that one the hard way...